Privacy Policy

1. Information We Collect

We collect information you provide directly to us, such as when you create an account, place an order, or contact us for support. This includes: • Personal Information: Name, email address, phone number, shipping address • Payment Information: Credit/debit card details (processed securely by our payment partners) • Communication: Messages, feedback, or requests you send us • Technical Data: IP address, browser type, pages visited, device information • Cookies & Tracking: We use cookies to enhance your browsing experience

2. How We Use Your Information

We use the information we collect to: • Process and fulfill your orders • Send order confirmations and delivery updates • Provide customer support and respond to inquiries • Improve our website and services • Send promotional emails (with your consent) • Comply with legal obligations • Prevent fraudulent activity and secure our platform

3. Data Security

We take data security seriously. Your information is protected by: • SSL/TLS encryption for all data in transit • PCI DSS compliant payment processing • Secure databases with restricted access • Regular security audits and updates • Employee confidentiality agreements However, no method of internet transmission is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

4. Information Sharing

We DO NOT sell or rent your personal information to third parties. We may share your information with: • Payment processors (to process transactions) • Delivery partners (to fulfill orders) • Analytics providers (to improve our services) • Law enforcement (when legally required) All third parties are contractually bound to maintain confidentiality and use your information only for the purposes specified.

5. Your Rights & Choices

You have the right to: • Access your personal information • Correct inaccurate data • Request deletion of your data • Opt-out of marketing communications • Download your information in a portable format To exercise these rights, contact us at privacy@rootsbeautyworld.co.ke. We will respond to requests within 30 days.

6. Cookies & Tracking Technologies

We use cookies and similar technologies to: • Remember your preferences • Understand how you use our site • Personalize content and recommendations • Track campaign performance You can control cookies through your browser settings. Disabling cookies may affect some website functionality.

7. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices. We encourage you to review their privacy policies before providing any information.

8. Children's Privacy

Our services are not intended for children under 18. We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal information, we will delete it promptly.

9. International Data Transfers

Your information may be stored and processed in Kenya or other countries. By using our services, you consent to the transfer of your information to countries outside your country of residence.

10. Policy Updates

We may update this privacy policy periodically. We will notify you of material changes via email or prominent notice on our website. Your continued use of our services constitutes acceptance of the updated policy.

📧 Email: privacy@rootsbeautyworld.co.ke

💬 WhatsApp: +254 715 449655

📍 Address: Nairobi, Kenya